Whether you’re a B2B company like ours or a B2C company, we are all facing similar challenges with customer engagement.  Often times because both ends are so busy, engagements are limited to a few key critical points in time: During a Sale During an Issue During Termination of Contract Of these points of engagement, only

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The end of the year is the perfect time to reflect on the accomplishments of the past year as well as the opportunities that can be tackled moving forward.  As any business owner knows, data driven analysis provides a foundation for assessing company health, success and opportunity.  While many businesses perform year-end financial reviews and

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It’s that time of year again….when retailers and businesses compete tooth and nail for every dollar that will be spent this season. How can you make your business or product stand out, and reap your share of the profits? First – take a look at your current customer database. How long has it been since

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Have you heard of the new application, Periscope, making waves across social media?  At Natimark, we make it a priority to stay apprised on all of the latest technology.  We are really excited to share with you some of the details around what the application is and how it can help your business. Twitter is

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How did it get to be October so quickly?  As the leaves turn colors and the temperatures cool down, there’s one thing on every retailers mind – the holiday season.  Companies are hiring employees, people are saving for gifts and everyone is getting excited for the release of new products. So, how do you maximize

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As we grow into the digital age, the offerings that exist for businesses to manage their operations and sales funnels grow exponentially by the day.  We know it can be overwhelming to determine which ones you need and which ones you don’t – or if you need any at all, which is why we wanted

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Predictive modeling is an analytics process that is used to identify and predict customer behaviors. It is simulated utilizing information from your customer database.  It helps determine how customers interact based on marketing materials.  Some of the things that predictive modeling can help you achieve include: -          Identifying your “Best Customer” Optimize your marketing efforts

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Are we trying to rush away the year?  Absolutely not; however, it is important to remember that as Q4 rapidly approaches, proactive 2016 planning needs to be underway.  Failure to plan is a plan to fail!  As you sit down to develop your marketing strategy for the next 12 months, it’s important to consider a

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In the business environment today, where change moves at the speed of light, who has time to nit-pick their client/customer database? We send out direct mail, craft email drip campaigns and fire up telemarketing efforts with the hope that something sticks. It’s the ugly elephant in the middle of the room that nobody talks about:

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It’s that time of year again!  Parents are filling up retail stores buying back-to-school gear for their families – everything from pencils to backpacks to clothes are up for grabs.  We know that this time of year can be hectic at first, but it often leaves parents with a little more free time during the

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Anyone with a little determination and the ability to read a tutorial can create a website.  This means that there are a lot more brands competing for space in the consumer market.  Whether you’re an online trainer or an artist or a consultant – it doesn’t matter, the market is saturated with other people providing

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