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Consumer Data Provider News

  • Selligent Marks US Launch at Direct Marketing Association's DMA 2014 Conference & Exhibition
    Mon, 20 Oct 2014 00:08:00 GMT
    Selligent will mark its US presence at the Direct Marketing ... for the six-day data-driven marketing event of the year, please visit http://www.dma14.org. About Selligent Selligent is a fast-growing international marketing automation provider that powers ...
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  • Selligent Marks US Launch at Direct Marketing Association?s DMA2014 Conference & Exhibition
    Mon, 13 Oct 2014 05:05:00 GMT
    Having long established a reputation for excellence as Europe?s leading marketing automation provider ... behavioral data on top of traditional CRM databases. www.selligent.com Selligent will mark its US presence at the Direct Marketing Association ...
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  • Selligent Marks US Launch at Direct Marketing Association's DMA2014 Conference & Exhibition
    Mon, 13 Oct 2014 08:35:00 GMT
    Selligent will mark its US presence at the Direct Marketing Association's DMA2014 Annual Conference ... a reputation for excellence as Europe's leading marketing automation provider, Selligent is now delivering those same proven cost-effective omnichannel ...
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  • ALC Replaces SAP's ETL and Data Quality Tools, Partners With RedPoint Global
    Wed, 15 Oct 2014 06:45:00 GMT
    We see ALC's segments as highly influential in our society today, making the ability to accurately and effectively communicate with these consumer groups all the more significant." ALC is the largest privately held direct marketing data services provider ...
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  • Onerous POPI requirements could affect direct marketers
    Tue, 07 Oct 2014 06:31:00 GMT
    The requirements of Protection of Personal Information Act (POPI) are more onerous than the Consumer Protection ... versus non-electronic marketing, but it does not prohibit the use of direct marketing. Personal data is a valuable commodity in the era ...
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  • Redi-Data to Exhibit Direct Marketing and Multi-Channel Marketing Solutions at Upcoming DMA 08 Conference
    Mon, 29 Sep 2008 04:06:00 GMT
    Direct Marketing Association's DMA 08 Conference and Exhibition Las Vegas Convention Center 3150 Paradise Road Las Vegas Redi-Data will exhibit in booth No. 1817 DETAILS: Redi-Data provides consumer, business and healthcare professional lists (such as AMA ...
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  • Data integration a must for real-time marketing
    Thu, 30 Jun 2011 17:00:00 GMT
    The group discussed issues around data integration ... I'm not sure the provider side of the house can contribute very much in that arena. Direct Marketing News: Is it up to the client? Dunn: I would disagree. When you have consumer data, you are ...
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  • Equifax named as data sponsor of DMA
    Sun, 16 Nov 2008 16:00:00 GMT
    The partnership has been formed as a result of the two organisations's mutual interest in promoting understanding of the scope and power of consumer and business marketing data for direct marketing campaigns. Mike Barnes, DMA's director of marketing and ...
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  • The State of Data-Driven Marketing
    Thu, 12 Jun 2014 06:10:00 GMT
    Last year, data activation system BlueKai tracked a 227 percent increase in companies spending more than one-fifth of their budget on data-driven marketing. Recently, the Direct Marketing Association ... rich media ad platform provider Jivox launched ...
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