Natimark Data Lists: Updated records of over 200 million consumers

Natimark Data Lists: Updated records of over 200 million consumers. Our data is fresh, accurate and accessible today! Just call us 866-923-3403 More »

Pricing: We offer our clients the lowest CPM in the industry

Pricing: We offer our clients the lowest CPM in the industry. Call now 866-923-3403 More »

Best Auto Lists: Automotive Mailing Lists

High quality, freshly compiled national data list of consumer vehicle information. Just call us 800-494-4533 More »

DataListo: Hispanic Consumer Mailing Lists

High quality, freshly compiled Hispanic and Latino consumer data. Just call us 800-494-4533 More »

 

Consumer Data Provider News

  • DMA Moves Against Jargon and Confusion in Cross-Device Measurement
    Fri, 23 Sep 2016 08:31:00 GMT
    The Direct Marketing Association will introduce a primer of sorts at Advertising ... Marketers are increasingly trying to understand whether and when they've reached the same consumer on multiple devices, hoping to calibrate the frequency and content ...
    Read more...
     
  • The Cards and Payments Industry in South Africa: Emerging Trends and Opportunities to 2020
    Thu, 29 Sep 2016 16:16:00 GMT
    It provides values and volumes for a number of key performance indicators in the industry, including direct debits ... on the rising consumer preference for alternative payments, Zazoo, a subsidiary of the UK-based technology provider Net 1 UEPS ...
    Read more...
     
  • European Self-regulation for Online Behavioural Advertising Transparency and Control for Consumers
    Tue, 27 Sep 2016 05:28:00 GMT
    The icon will link to user-friendly information regarding the data collection and use practices associated with that advert and an easy-to-use consumer ... Sponsorship Association (ESA) Federation of European Direct and Interactive Marketing (FEDMA ...
    Read more...
     
  • Are Email Marketing Security Issues Undermining Your Brand?
    Wed, 13 Apr 2011 13:12:36 GMT
    However, from a consumer ... the Direct Marketing Association. With those kind of stats, CIOs, CFOs and COOs shouldn?t underestimate the contribution of the email channel to the customer experience and bottom line. Brands that understand these data ...
    Read more...
     
  • Data Mining: Where Legality and Ethics Rarely Meet
    Thu, 24 Aug 2006 21:00:00 GMT
    "As with any powerful technology, the negative consequences of data mining are often the result of its unregulated, ineffective and misdirected use." There is no threat to a consumer when a familiar product or service provider uses his or her transaction ...
    Read more...
     
  • Email Still Effective Marketing Tool?
    Tue, 04 Jun 2013 20:46:47 GMT
    The Direct Marketing Association ... consumer approval of the content of marketing emails has increased, with 25 percent saying that they find more than half of the emails they receive relevant and of interest to them. Data from email marketing provider ...
    Read more...
     
  • The Pitfalls of Direct-to-Consumer Advertising in Medicine
    Wed, 23 Mar 2016 08:18:49 GMT
    Data from ... health care provider to obtain more insight. Another good source of information about any newly approved drug is the FDA's website. [See: How to Help Aging Parents Manage Medications.] Ultimately, the world of direct-to-consumer advertising ...
    Read more...
     
  • The future of email marketing is already here
    Wed, 31 Aug 2016 08:00:23 GMT
    Don?t expect them to pull off brand-to-consumer dialogues that ... on the Ethics Committee for the Direct Marketing Association and working closely with the ESPC (Email Sender & Provider Coalition), a policy and data privacy focused organization of ...
    Read more...
     
  • Big data ? a marketer's dream or dilemma?
    Sun, 06 Oct 2013 23:05:30 GMT
    Photograph: Daniel Allan/Photographer's Choice Everyone is talking about "big data", especially in marketing where it promises to enable a new era of perfectly targeted messaging for the modern, connected consumer ? or is that just hype, soon to ...
    Read more...