Have you heard of the new application, Periscope, making waves across social media? At Natimark, we make it a priority to stay apprised on all of the latest technology. We are really excited to share with you some of the details around what the application is and how it can help your business.

Twitter is responsible for creating Periscope which is described as a “live video streaming platform”, essentially allowing you to broadcast a live recording of yourself to your Periscope and of course, Twitter followers. Unlike its counterparts Instagram and Vine, this platform is non-restrictive in terms of content length. Periscope allows you to push video content out simply, efficiently and on the go.

Initially skeptics said “so how does this differ from Skype or Google Hangouts”? Well, the creators have answers. Periscope allows you to develop a network with whom you are able to live stream content – at any time. The application is available on both Apple and Android operating systems and you can also log in from a laptop or personal computer. Periscope has made a quick surge in the social media space as a way to communicate with your audience.

So how can you use it to build your digital brand? Natimark supports our clients by helping you optimize your client databases and engaging them with relevant and interesting content. Periscope provides you the opportunity to engage your clients and prospects in a meaningful and relevant way.

Interested in sending an impactful message? Consider this new platform. Need help figuring out who to send it to? Contact us!

We can help you build a new database or optimize an existing one!